Tim Elizer started sweeping floors at a 1,500 sq ft sign shop at 16 years old. Today he owns that company — Magnitude — and has done over $30 million in business, wrapping national vehicle fleets and handling signage for 30,000+ multifamily doors across 20 states. But the road there nearly cost him everything.
In this episode, Tim opens up about getting rejected by 11 banks before finding financing to buy the business, growing 400% in his first two years as an owner, and the chaos that came with it — cash flow crunches, bad accounting data, COVID hitting two months after tripling his building, and the moment he came home to a big, beautiful, empty house.
He shares how he earned his wife's heart back, rebuilt his family stronger than ever, and restructured his company around culture, EOS, and a team empowered to run the numbers without him.
We also get into why he niched down from "everybody's a client" to just two verticals — multifamily signage and fleet wraps — why he hires talented creatives over industry experience, how his team interviews and effectively hires their own coworkers, ADA-compliant signage most apartment owners don't know they need, and his move from LP apartment investing into funding businesses through alternative lending.
Tim's book, Signs of Success, covers the whole journey — the wins, the losses, and the comeback.
Connect with Tim: Magnitude at wearemai.com, his book at TimElizer.com, or find Tim Elizer on LinkedIn.
Buying, selling, or raising capital for a deal?
Passive Investments works with owners, investors, and family offices as broker, principal, and capital partner — commercial real estate, business acquisitions, and tax-advantaged structures.
